Go to LogBook

Welcome to the world of continual change and the fast-moving society. Countless new trends are on the way. They are exciting, promising, daring. But who does the future belong to? We are on the move in cities in both Europe and around the world, tracking down new developments for you. For us as a design company, this is both a necessity and a stimulation. Our platform “in the meantime” is a visionary outlook and virtual trend scout. You can look forward to exciting reports about trend themes which reflect our collective experiences, impressions and know-how. With “in the meantime” we want to introduce you to new ideas in regular installments and also offer our own perspective. Anyone who wants to join is more than welcome.

Let us inspire you!

– hy-virtue trends from all over the world –

Big Belly Solar

Big belly for a cleaner city.

Big Belly Solar

Big Belly Solar is a technological innovation in the area of environment and waste disposal and is an asset to any city. The intelligent waste bin is solar powered and automatically compresses waste to a mere seventh of its original size. In order to make needs-based emptying possible whilst at the same time avoiding over-filling, Big Belly independently transmits information about current waste levels.



Throw away your bicycle key.


This bicycle lock opens itself via smartphone and enables you to share your bike with family, friends and neighbours. It also collects data on your journey and provides information about location, route, time and calories burned.



Follow the true taste


Followfish is Germany’s most sustainable fish market and the first one world wide in which fish products fulfill 100% the strict requirements of the WWF. In 2007 followfish introduced a worldwide innovation; a tracking code on each of its products which reveals information about suppliers and sourcing. Followfish is the winner of organic brand of the year 2015.


Cello 2.0

Visible music

Cello 2.0

Not only can a musician convey emotions with a cello through sound; now he can do it through visual effects as well. A new means of communication and experience for the musician and the public.

– hy-virtue trends from all over the world –


May 11, 2015

It’s well known that the digital transformation has had an effect on markets, their power structures and entire business models. Another innovation which contains the potential for conflict has recently been introduced by the multimedia giant Mediamarkt and the retail chain Rewe. The so-called “Price Tag Revolution“ will see the classic printed labels on shelves […]


April 24, 2015

Technology, sofware and data networks have continually changed the music business and recording possibilities for musicians. Though the transition from vinyl to CD was only a change of medium, it did make degradation-free copying of music possible for the first time. The MP3 download and then later Streaming freed music from the necessity of having […]


April 17, 2015

At eight o’clock in the morning the world is still in order. The branch manager opens the doors, staff stand at the ready behind counters and in consultation rooms. The good old banking world is (still) in order. But what happens during lunch, between twelve and one o’clock. And after the branch closes at five […]


March 30, 2015

Heading off to Munich without any skis: there are very few reasons why someone born and bred in Hamburg would do such a thing. One reason though, is of course the ISPO. The ISPO once again confirmed its status as the leading exhibition in the sporting industry and remains the most important platform worldwide with […]


February 02, 2015

Amazon, Zalando, Ebay – they’ve all permanently changed our purchasing behavior, especially our expectations as regards the speed of delivery. Few years ago I would have been happy if my purchase landed in my post box within a week. Now, however, I look nervously at the online tracking information after only one day and then […]


October 29, 2014

The first car sharing organization, the Owner Drivers Cooperative (die Selbstfahrergenossenschaft), was established in the 1950s in Zurich. Intended  journeys were recorded beforehand in a notebook that was kept in a lockable box located near the car park. The first small car sharing groups were established in Germany at the beginning of the 1990s. At […]

IFA REPORT 2014: complex technologies

October 15, 2014

The still young month bestows us with beautiful, sunny September days, but the Berlin exhibition halls offer something even more interesting. The IFA had masses of novelties on hand again this year. In fields where one could hardly imagine further innovations, the producers were vying amongst themselves on a grand scale. The gap between innovators […]

Guest Article – PROTONET on “Big data and my data”

September 24, 2014

Why the control of the actual data is important in the era of all pervasive data collection. Big data has moved from being a catchword for the technically savvy early-adopter to becoming a trend which effects all of us. It basically concerns the collection and analysis of huge amounts of data, from which conclusions are […]


September 19, 2014

We’re connected – with the whole world. We can share the newest holiday photos on social networks. We communicate with friends all around the world. We listen to music from the cloud. We shop online. We allow ourselves to be guided by our smartphones. 2,800,000,000,000,000,000,000 bytes of data. That’s enough to fill 660 billion DVDs. […]


September 10, 2014

The bicycle market is very much on the move. The E Trend is relentless, demand is rising ceaselessly, more and more people are discovering for themselves the E-Bike as a form of transport. This trend is enormous, but it has also become well known. More interesting, however, are the trends that will be triggered as […]


September 02, 2014

  Scientists argue about the exact number, summed up there are roughly seven basic forms any story can be led back to, no matter from when or where. Those schemes are enough to reflect the thoughts which happen equally in all of us. How interesting or fascinating a story is, of course depends ona vast […]


If you would like to contact us, we welcome your messages or comments on our work.

to inthemeantime.de


Ulrich Schweig
Gertigstraße 10a
22303 Hamburg
fon: +49 (0)40 492 939 – 50
fax: +49 (0)40 492 939 – 530
email: info@inthemeantime.de


We continuously examine and update the information on the website. Despite all due care the data may have changed in the interim. Therefore we cannot accept liability for the topicality, accuracy and completeness of the information provided. The same applies to all other websites, which are referred to via Hyperlink. We are not responsible for the contents of the websites which are reached due to such a connection. Furthermore we reserve the right to make amendments or addendums to the provided information. The contents and design of this website are protected by copyright. Copying information or data, in particular the use of texts, parts of texts or images, requires the prior written agreement.


Art Direction: Meike Koldorf
Development: melting elements gmbh
Picture sources:
milk: [ZWEISAM]./ Quelle PHOTOCASE
Honey bee hanging on a single flower in the evening: [azur13]./ Quelle PHOTOCASE
Radio City Hall - NYC: [rouvenk]./ Quelle PHOTOCASE
Sprossen zum Erfolg: [krockenmitte]./ Quelle PHOTOCASE
Weltgeltung: [eritropel]./ Quelle PHOTOCASE
Fernweh: [AST49]./ Quelle PHOTOCASE
# Hello, mado! # You have 1 follower.: [ffwd!]./ Quelle PHOTOCASE
Hamburg Harbour Area: [five]./ Quelle PHOTOCASE


This website uses Google Analytics, a web analytics service provided by Google, Inc.. Google Analytics uses cookies, text files which are stored on your computer, to help the website analyze how users use the website. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there. In the case of activation of the IP anonymization on this website, your IP address will be truncated within Member States of the European Union or other parties to the Agreement on the European Economic Area. Only in exceptional cases is the complete IP address transmitted to a Google server in the USA and shortened there.
On behalf of the operator of this website, Google will use this information to evaluate your use of the website, compiling reports on website activity and providing other with website and internet related services to the website operator. Undertaken as part of Google Analytics that your IP address is not associated with any other data held by Google. You may refuse the use of cookies by selecting the appropriate settings on your browser, we would point out, however, that you can optionally use to their full extent in this case not all features of this website. You can also prevent the data generated by the cookie about your use of the website (including your IP address) to Google and the processing of these data by Google, by downloading available at the following link browser plugin and install: tools.google.com/dlpage/gaoptout

Given the debate about the use of analytical tools with complete IP addresses, we would like to point out that this website uses Google Analytics with the extension "_anonymizeIp()" and therefore IP addresses will be processed only shortened to exclude a direct personal.

In addition, this site uses the Google program for interest-based advertising, the so-called Google Remarketing. Third-party providers, including Google, show ads on sites on the internet and use this stored cookies based on a user’s prior visits to this website. You can also disable the use of cookies by Google for these purposes, by visiting the page to disable Google advertising. Alternatively, users can disable the use of third party cookies by visiting the deactivation page of the Network Advertising Initiative.